Get the most out of a real estate marketing video
When agents want to create shareable content, a video is a great way to start. There are a few commonalities shared between the most popular types of videos.Read More
4th of July marketing tips
Many people are feeling patriotic these days, and agents' direct marketing efforts at this time of year should certainly reflect the Independence Day theme.Read More
Make simple home repairs in July
With the nicer weather, some homeowners may have an opportunity to make small repairs or upgrades to their propertiesRead More
Should brokers invest in AI for their businesses?
Artificial intelligence is taking off in many industries, including real estate.Read More
As technology becomes easier to use and more portable, there are plenty of practical applications for a variety of new communication methods and ways of staying organized.
While many real estate agents are quite busy at this time of year, it's wise for them to ensure they are routinely setting goals for themselves, and creating ways to hold themselves accountable.
Many real estate professionals might not find it easy to get the average person's perspective on what today's housing market is like, but understanding that point of view could go a long way toward ensuring they can help clients navigate the buying or sel
Real estate agents often ask us how a home warranty benefits them.
How can agents provide additional Home Warranty protection for their buyer clients?
Are you interested in a home warranty, but not sure whether or not it's right for you?
What is the difference is between a home warranty and a homeowner's insurance policy?
Social media is a great way for any real estate professional to connect with potential clients, so understanding their little nuances can help improve that experience.
Real estate professionals often think about return on investment with their business purchases, and understandably so.
Some real estate professionals may feel as though they have the years of expertise to navigate the industry without learning the latest tech.
Apps are increasingly important for any real estate professional's business efforts, and they might want to recommend options for clients, as well.
To the uninitiated, augmented reality still sounds like a science fiction concept.
While safety is always important in any job, real estate professionals spend more time on the road than most other workers.
Many real estate brokers take the late fall and winter months to assess what their businesses will need for the following spring and summer.
The busy summer buying and selling season is finally over, and for agents and brokers alike, that presents a unique opportunity.
Given the strength of the market these days, many brokers may be in a position to expand their teams and take advantage of the incredible demand they now face.
A great website is a brokerage's way of properly introducing itself to the world, and any real estate professionals who have had success know such a site is a good way to generate leads.
On any agent's website, it's wise to list a detailed biography that tells visitors about the real estate professional's background and experience.
Whether it's electronic or physical, real estate professionals may be able to draw in new clients with a simple, elegant mailer campaign that highlights their expertise.
It's important for real estate professionals to have the right design to catch and keep visitors' attention.